Hoekenrodeplein forms the link between the Amsterdamse Poort shopping centre and the Arena Boulevard. With the redevelopment of the New Amsterdam Building, the square has been developed as one of the final phases of the Zuidoost Centre Area. The existing, U-shaped building that wraps around the square was expanded on the ground and first floors, and now accommodates public functions, such as a hotel and hospitality facilities.
Hoekenrodeplein, because of its convenient location next to the Bijlmer Arena station and the nearby Amsterdam ArenA football stadium, several hotels, shops, and new restaurants, is the most important square in Amsterdam Zuidoost. The design is based on logical pedestrian connections within and through the area. The elevation differences in the square are bridged by stone borders that guide pedestrian flows and create pleasant spots to spend time. The combination of baked bricks and solid borders of natural stone connect to the organisation of the Arena Boulevard and Amsterdamse Poort, which karres+brands also designed. A spot is reserved on the square for a future food services pavilion. This site is temporarily outfitted with a green hill, where people can lie in the grass on a sunny day. Hoekenrodeplein is thus a public space that is both equally comfortable for five people or for thousands. It is a connecting link between the boulevard, train station, and shopping centre, a ‘foyer’ for both the Arena Boulevard and the Amsterdamse Poort.
Lichtvormgevers: Lighting (Design)
Philips Lighting: Lighting (Technical))
Cisco: Lighting (Technical)
| Tipologia | Plaça |
| Promotor | Compeer b.v. |
| Client | Municipality of Amsterdam |
| Promoció | Pública |
| Coordinades | 52.312667, 4.948656 |
| Localització | Hoekenrodepein, Noord Holland, Amsterdam, Països Baixos |
| Àrea | 1.7 ha |
| Cost | 21 |
| Any inici | 2014 |
| Any finalització | 2014 |